Rental Property in Oklahoma City | Five Advertising Tips

 

Oklahoma City rental homes require strong advertising to stand out. This is just what a property manager can provide. Many independent landlords think that posting pictures of their Oklahoma City rental homes on Craigslist is all it takes to find a renter. The truth is that well-written advertisements can significantly shorten the time it take to attract residents to your Oklahoma City rental homes, as well as increase the rental price. Working with a provider of property management in OKC, OK is a great way to make sure your investment property enjoys maximal exposure. Here are five tips for property managers and landlords to keep in mind when writing advertisements:

 

  • Be specific. One of the first things that any professional in property management in OKC, OK should keep in mind when writing advertisements is to be specific. If one of your homes for lease in Oklahoma City has recently been remodeled, point out the features that will appeal to renters. Provide as many details as possible, but don't burden your readers by using brand names.

  • Describe what can't be seen. Any professional in property management in Oklahoma City knows that advertisement copy is the perfect place to describe the elements that can't be captured in photographs. While it's easy to highlight the number of bedrooms or bathrooms in a traditional print ad, working with a property manager can help make extras like great views or interesting neighborhoods selling points for your rental.

  • Show the lifestyle. The advertisement for your rental property in Oklahoma City should make it clear what kind of lifestyle the resident can expect. Use resources like WalkScore and StreetAdvisor to give your readers insight into the locale of your rental.

  • Write with clarity. Unnecessarily wordy advertisements will drive prospective renters away. It is important to describe your property succinctly using words which appeal to renters. For example, stay away from ambiguous terms like California kitchen. It is also important to use your advertisement to paint a realistic picture of what the renter can expect. Building up expectations will only lead to disappointment down the line.

  • Double-check everything. Misspelled words and grammatical errors can prove fatal to a rental advertisement. Mistakes send the message that the landlord and property manager didn't care enough about the property to read the copy they'd written. A resident who sees poorly written copy will likely wonder what other corners the landlord or property manager will be willing to cut.

 

With apartment demand high, it's important to make your homes for lease in Oklahoma City stand out from the competition. Working with experts in property management in Oklahoma City is a great way to ensure that your rental property will benefit from well written advertising. If you have any more questions about how to advertise your investment property, talk to a OneProp OKC property manager today.

 

 

 

 

 

 

 

ONEprop Oklahoma LLC is a Real Estate Brokerage licensed by the State of Oklahoma, OREC license number 157720